The Flow: Episode 137 - Why Your Podcast Isn’t Growing (And How to Fix It) - Mailbag | The Flow
Podcasting, especially video podcasting, can be a great way to share your message with the world. There are so many things to learn and do, but it's hard to know where to start if you've never done it before.
Producing a podcast can initially seem daunting; it's easy to feel overwhelmed when starting something new. Using a Video First approach with Ecamm Live will make it much easier and save you lots of time.
The Flow is here to help. We'll take you step-by-step through creating a video podcast, from planning and production to promotion and monetization. You'll learn how to build an efficient workflow that will make your content shine, leaving you to focus on creating great content.
Welcome to the Content to Audience mailbag.
All month long, we’ve been talking about what it really takes to turn your content into an audience—creating videos and podcasts that don’t just get posted, but actually connect and lead to growth. Now, we’re putting it into practice.
In this episode of The Flow, Katie and Doc Rock answer real questions from the community and break down how to fix the most common audience-building challenges—without creating more content, adding more platforms, or burning yourself out.
We’re tackling things like:
“Why isn’t my podcast turning listeners into subscribers?”
“How do I make my content more engaging without overcomplicating it?”
“What actually makes someone come back for the next episode?”
“How do I turn one piece of content into something that drives growth?”
This is part troubleshooting, part strategy, and part real-time coaching on how to create content that people actually remember.
If you’ve been putting content out there but not seeing it turn into real audience growth, there’s a good chance we’re answering your exact question in this episode.
Send your questions in advance at https://ecamm.tv/mailbag
Welcome to The Flow. Created by Ecamm and hosted by Doc Rock and Katie Fawkes, this weekly show will take you step-by-step through the process of video podcasting. Our focus is on building efficient and effective workflows so that your content shines.
Join us Tuesdays at 12pm Eastern on YouTube and subscribe and listen on your favorite podcast platform. Audio-only podcast episodes drop a week after the live video streams.
CHAPTERS (also embedded in the file)
0:00 Welcome Back + Travel Stories
4:30 Content Ideas & Building Connection
8:00 YouTube Trends: Long vs Short Content
11:30 Podcast Scenes: What You Actually Need
16:00 Turning Your Podcast Into a Show
18:30 How Many Videos Before Going Live?
22:30 Why Authentic Content Wins
29:00 Making Guests Feel Comfortable
41:00 Fixing Guest Audio + Tech Checks
52:00 Live Production Tips + What’s Next