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This month on The Flow, we’re diving deep into interviews and interviewing best practices and this episode sets the foundation for the entire series.

In Week 1, Katie and Doc unpack a big question:
What actually makes a podcast interview great?

Not just “good audio” or “big-name guests.” We’re talking about presence, preparation, pacing, listening, and the invisible skills that separate average interviews from unforgettable conversations.

Whether you host guest interviews every week or you’re just starting to bring guests onto your show, this episode will help you rethink your role not as a question-asker, but as a conversation architect.

This episode sets the foundation for the entire month:

Week 1: Framing the topic
Week 2: Expert guest interview
Week 3: Take action together (interview lab + practical reps)
Week 4: Mailbag + Q&A with you, the Flow Riders

If you’ve ever:
• Felt like your interviews sound scripted or stiff
• Struggled with follow-up questions
• Found yourself thinking about your next question instead of listening
• Wondered how to create moments that people actually remember

This is for you.

You’ll learn:
- The 5 core elements of a strong podcast interview
- Why listening is your most powerful interviewing skill
- How preparation changes the energy of a conversation
- The difference between “question lists” and conversation flow
- How interviews can elevate your authority and your guest’s experience
- Why great interviews create better clips, stronger community, and long-term growth

This month is about moving from surface-level Q&A to intentional, powerful conversations. If you want interviews that feel natural, dynamic, and deeply engaging this is where we start.

CHAPTERS

0:00 Intro and March Interview Month Kickoff
3:30 Curiosity as the Core Interview Skill
7:15 Conversation vs Interview: Which is Better
11:45 Avoiding Googleable Questions and Canned Answers
16:00 The Fly on the Wall Experience for Viewers
20:30 The Shift: Guide, Translator, and Curator
25:00 How to Research Without Over-Prepping
30:00 Using Visual Cues and Snacks as Icebreakers
35:15 The Danger of Leading Questions
40:00 Avoiding the Fanboy Trap with Famous Guests
45:30 Tech Management and Over-Production Risks
50:00 Mastering Eye Contact and Camera Presence
55:00 Professional Interviewers to Watch for Inspiration
59:30 How to Manage Multiple Hosts During an Interview
1:03:00 Community Practice and Final Thoughts