We all have our reasons for avoiding going live. Maybe it’s a fear of messing up, a dislike of how you look on camera, or even just feeling like you might not have anything important to share.
I know you have plenty to teach your readers/followers and no one seems to worry about their bangs like I do. But know that I go live in spite of my fears and my nit-picky inner critic - and I can show you how to do it too.
It’s not about being perfect, but about showcasing your personality and teaching style. I know that you can do this!
Kathy Hester is passionate about making healthy eating accessible and delicious. Her recipes are plant based and vegan, plus she can help you with your dietary restrictions or allergies with recipe alternatives. She runs the food blogs https://plantbasedinstantpot.com, https://healthyslowcooking.com, and talks about online PR and video at https://kathyhester.com.
In addition to being a blogger, she is a recipe developer, food photographer, and author of 11 cookbooks. She’s sold over 150,000 books to date and does cookbook PR on the side.
Kathy started doing live Facebook videos a few years ago and noticed it forged a strong connection with her audience. She took those skills and started doing live online cooking classes that sell 5 figures a year, in addition to working with brands on live social media video.
This session originally aired during the Leap Into Live Streaming Bootcamp, which ran in April 2020.
