On this season of Showrunner, @StephanieGarcia is taking us all into the world of live selling. Live selling is projected to become a $25B (yes BILLION) market by 2023. Blending entertainment with instant checkouts, live commerce offers retailers, brands, and content creators a new channel to reach and engage audiences.
In this episode, Stephanie takes us on a journey of the future of retail. How and where does live selling fit in and how can you leverage this new technology to turn browsers into buyers? Tune in live or catch the replay.
Chapters 📖
00:00 - Intro
01:53 - Live Commerce
02:45 - Live shopping is the future of retail
04:36 - What is Live shopping, and how do you fit in?
06:15 - Overview of Season Two
12:18 - Live Shopping worth $35 Billion by 2024.
14:15 - Apparel and fashion account for 36%
17:12 - Popularity of Livestream Shopping Platforms
19:04 - Live selling producer vs live video producer
28:55 - 👉🏻 Client onboarding
29:02 - Pre-production
29:54 - Production
30:37 - Post-production
30:58 - Studio diagram
32:32 - Presenter
37:21 - Producer
38:44 - Helper
47:54 - Live shopping Platforms
55:31 - Upcoming sessions
Get reminders and unlock an exclusive workshop & roundtable by registering here: https://ecamm.tv/liveselling
Read the blog post: https://ecamm.com/blog/the-future-of-live-selling/
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