During a live stream, the engagement you get powers the algorithm, increases your energy, and raises your audience's participation. But engagement doesn't just happen by itself!

It's your responsibility as the host to keep your audience engaged. In this session, you'll learn 5 engagement triggers that you can implement throughout your live stream to get people talking and taking action on your content.

Salma Jafri is a Video Marketing Coach, Consultant and Speaker. She helps entrepreneurs and brands build their online visibility through the power of video. She is both YouTube Certified, and Inbound Marketing Certified, placing her in the unique position to build a brand’s organic video marketing strategy. Salma has worked with brands such as Deloitte, Elance/Upwork, LinkedIn Marketing Solutions and Dell’s Tech Page One. She was also the Team Lead for Google Business Groups for Women. Salma hosts a weekly show on YouTube called “Be The Media”, through which she provides education and training on video marketing. Salma speaks on international stages around the world, such as VidSummit, Video Marketing World, INBOUND, Global Entrepreneurship Week, 021Disrupt, Tech Forum Asia and Content Marketing Academy Live.

This session originally aired during the Leap Into Live Streaming Bootcamp, which ran in April 2020.