Have you ever questioned the long term value of doing live video? Perhaps you were excited about the idea and imagined what it would be like to connect with fans in a Facebook Live, but then weren't sure whether that live video would be good for your brand and business over time.
In this session, you'll learn from Mike Allton, someone who has been recording and repurposing live video content for nearly a decade, exactly what you can do with that live video once you're finished.
Whether you're broadcasting to Facebook or YouTube or LinkedIn, get ready to take notes as Mike shows you 26 ways and more to utilize and repurpose that video content.
Mike Allton is a Content Marketing Practitioner – a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author, and Brand Evangelist at Agorapulse.
This session originally aired during the Leap Into Live Streaming Bootcamp, which ran in April 2020.
